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Hello, Curse and Coffee friends,

Today, we explore Australia’s social media ban.

Hit reply and let us know what you think (we read all of your kind words).

Coffee at the ready…

The Big Sip

The take: Silicon Valley just proved it can enforce the rules it spent 15 years calling impossible. That's the story. Everything else is noise.

What happened: At midnight local time on Tuesday, more than one million Australian children lost access to Instagram, TikTok, YouTube, Snapchat, and six other platforms under the world's first national social media ban for under-16s.

Why it matters: Tech companies warned the ban would fail, push kids to darker corners of the web, and violate free speech. Then they complied anyway. Meta started removing accounts a week early. TikTok deactivated users on schedule. YouTube signed everyone out. Fifteen years of "we can't" became twelve months of "fine."

What to watch: Malaysia is expected to implement a similar ban in 2026. The EU is drafting legislation for a "digital age of majority." If Australia's enforcement holds through Q1, expect a wave before the northern hemisphere summer.

At the UN, Emma Mason told world leaders how her 15-year-old daughter, Tilly, died by suicide after online bullying.

Platforms had 15 years to act. It took one mother to make them.

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Here’s Your Brew

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