The Big Sip

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The take: Uber's Digital Tasks program now hires PhDs for $50-100/hour to train AI models.
What happened: On 5 November 2025, CEO Dara Khosrowshahi announced Uber expanded its Digital Tasks program to include PhD-level workers for AI training tasks.
Why it matters: Gig platform work expands into specialized knowledge work. Advanced degree holders now perform contract-based AI training alongside other platform workers.
What to watch: Uber's launch of 100,000 robotaxis in 2027. The AI training program develops algorithms for the deployment of autonomous vehicles.
[Analysis] Bloomberg covers Uber's AI infrastructure play and robotaxi timeline. Published 28 October 2025.
The Digital Tasks expansion follows Uber's January 2025 data-sharing deal with Nvidia and the September pilot launch in India, positioning the company as both a fleet operator and an AI training data provider.
Khosrowshahi told investors on the Q3 earnings call, "Another way of looking at our platform is that we're a platform for work. Besides transportation, we can empower other kinds of work as well."
Teach the robot to do your job.
Sponsor Break
Before we jump into today’s brew, here are some words from today’s sponsor…
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